Click Here to Watch Basketball

Here is a real time example of how media is changing.  The above link opens up a video player which features the NCAA’s March Madness on CBS.  This can be embedded by web sites, just has been done on ViodiTV.  Unlike other syndication opportunities, there doesn’t seem to be any direct revenue for the web host.  To learn about the specifics for this program, go to:

http://www.ncaasports.com/mmod/developer